WithpiecesdrawnfromtheextensivepersonalcollectionofPharrellWilliams,thisisastunningandunprecedentedexplorationofthe“bling“inhip-hopcultureandfashion.Fewrecordingartistshavehadagreaterhandinincorporatingthecultureofhip-hopintocontemporaryluxurythanPharrellWilliams.CollaboratingwithLouisVuittonnearlytwodecadesago,Pharrellwasthefirsttohavehisdesignsintegratedintothehautejoaillerieofthegreatmaisons.Hisinnovativeteam-upscontinuethroughtothepresentday,mostmemorablywithTiffanyandChanel,andthewatchmakerRichardMille.Themostextravagantofthesechains,rings,andpendants--craftedinpreciousmetalsandstuddedwithgems--areasmuchapartofPharrell’smusicalperformanceastheyareofhispersonalstyle.Hisdesigns,whichincludeone-offpiecessuchassolid-goldcasesformobilephonesandhandheldgameconsoles,havebeenlegendaryforfeaturingiconographyofPharrell’sownbrands,BillionaireBoysClubandIceCream.Thisbookwasoriginallypublishedwithtwodifferentcoloredcovers.Customerswillbeshippedeitherofthecolorsatrandom.Featuredinthebookareover100pieces,manyofwhichhecreatedintandemwithsomeofthemostrecognizabledesignersintheindustry--suchasJacob&Co,Yoon&Verbal,andLorraineSchwartz.WithfrequentcollaboratorssuchasNIGO(R)andTylertheCreator,Pharrelldiscusseshisroleintheevolutionofhip-hopjewelry,theprocessesinvolvedinthecreationofhisone-of-a-kindcustompieces,andthestateofconnoisseurshipinagrowingmarketforthemostextravagantofhip-hopcollectibles.
